• Home
  • Anti-Corruption
  • Fact-Check
  • Economy
  • National
    • Government
  • Security
  • Features
  • State
  • Event
    • PR Nigeria Award
  • E-Paper
Search
  • Home
  • About
  • Adverts
  • Contact
Sign in
Welcome! Log into your account
Forgot your password? Get help
Password recovery
Recover your password
A password will be e-mailed to you.
PRNIGERIA PRNigeria News
PRNIGERIA PRNIGERIA
  • Home
  • Anti-Corruption
    • Chinese nationals jailed in Lagos

      Court Jails Nine Chinese Nationals for Cybercrime in Lagos

      ASUU

      Tackle Corruption, Institutional Decay – ASUU Charges FG

      EFCC Arraigns Bauchi Accountant General Over N8bn Fraud as Court Sentences…

      PRNigeria logo fearured image

      EFCC Arraigns Ex-Convict, Other for Naira Abuse in Lagos

      EFCC Arrests 37 Suspected Internet Fraudsters in Ilorin

  • Fact-Check
  • Economy
    • U.S. VISA

      REVEALED: Why US Reduced Visa Validity for Nigerians to 3 Months…

      Comptroller General Nigerian Customs Bashir Adewale

      Nigeria Customs Takes Anti-Money Laundering Fight to the Skies

      Comptroller General Nigerian Customs Bashir Adewale

      Nigeria Customs, ICPC and the Audit of Conscience

      Customs Diplomacy: Nigeria, Saudi Arabia Ink Mutual Assistance Deal

      Comptroller General Nigerian Customs Bashir Adewale

      Nigeria, Belarus Forge Alliance to Combat Smuggling, Facilitate Trade

  • National
    • UAE Bans Transit Visas for Nigerians, After US Visa Restrictions

      Military Troops in Action

      Nigerian Troops Destroy Terrorists’ Enclaves across Theatres of Operation

      Military Troops in Action

      Army Intercepts Truckload of Vandalised Railway Tracks, Arrests 8 Suspects, Recovers…

      U.S. VISA

      REVEALED: Why US Reduced Visa Validity for Nigerians to 3 Months…

      NSA Hails New Joint Doctrine and Welfare Centre to Revolutionize Military…

    • Government
      • Gov. Mutfwang Hails NSCDC Boss Audi as 150 Agro-Rangers Graduate in…

        UAE Bans Transit Visas for Nigerians, After US Visa Restrictions

        L-R: Representative of the Managing Director of Bank of Industry, Ugochukwu Akagaogu; Minister of Information and National Orientation, Mohammed Idris; Minister of State for Industry, Senator John Owan Enoh and the Permanent Secretary of the Federal Ministry of Industry, Trade and Investment, Ambassador Nura Rimi during the tour of the Hydropolis Free Trade Zone in Amfani, Magama Local Government Area of Niger State on Tuesday

        FG Eyes 5,000-Tonne Boost in Fish Production Through PPP Model

        Igbo Criminals Behind Most Killings, Abductions in Southeast, Not Fulani —…

        Honourable Mukhtar Tolani Shagaya

        Shagaya at NASS: Fostering Youthful Vision through Humble Leadership By Umar…

  • Security
    • Gov. Mutfwang Hails NSCDC Boss Audi as 150 Agro-Rangers Graduate in…

      Illegal Mining: EFCC Arrests 5 Chinese, 4 Nigerians in Niger

      Military Troops in Action

      Nigerian Troops Destroy Terrorists’ Enclaves across Theatres of Operation

      Military Troops in Action

      Army Intercepts Truckload of Vandalised Railway Tracks, Arrests 8 Suspects, Recovers…

      CP Jimoh Moshood

      Lagos Police Roll Out Proactive Measures Ahead of Saturday’s Local Council…

  • Features
    • Honourable Mukhtar Tolani Shagaya

      Shagaya at NASS: Fostering Youthful Vision through Humble Leadership By Umar…

      Yushau Shuaib of PRNigeria, Barrister Nima Salman Mann and Rear Admiral A. A. Mustapha of NIPSS

      Yushau Shuaib vs. NIPSS: A Case of Alleged Digital Rights Violation…

      Nigerian Navy's newest landing ship tank launched in Sharjah, UAE.

      From Lake Chad to the Atlantic: The Nigerian Navy’s Rise as…

      What Life Really Looks Like for Nigerians Battling Sickle Cell, By…

      Shittu Yunus Shittu

      Can Nigeria Lead Africa’s AI Revolution? By Shittu Yunus Shittu

  • State
    • Gov. Mutfwang Hails NSCDC Boss Audi as 150 Agro-Rangers Graduate in…

      Illegal Mining: EFCC Arrests 5 Chinese, 4 Nigerians in Niger

      UAE Bans Transit Visas for Nigerians, After US Visa Restrictions

      Military Troops in Action

      Army Intercepts Truckload of Vandalised Railway Tracks, Arrests 8 Suspects, Recovers…

      CP Jimoh Moshood

      Lagos Police Roll Out Proactive Measures Ahead of Saturday’s Local Council…

  • Event
    • Asiwaju Adegboyega Solomon Awomolo

      47 Years of Excellence: Honoring Asiwaju Awomolo, SAN

      NCoS inmates

      58 Inmates in Kano Sit for 2025 NECO Exams, Thanks to…

      Troops of the Nigerian Army giving a salute

      162nd Anniversary: Tinubu Salutes Nigerian Army, Hails Troops as Guardians of…

      President & Chairman of Governing Council, Dr. Ike Neliaku

      NIPR Lauds Nigerian PR Firms for Outstanding Performances at 2025 SABRE…

      SCN NGO signs partnership with PRNIGERIA

      SCN NGO Seals Partnership with PRNigeria to Amplify its Humanitarian Projects

    • PR Nigeria Award
  • E-Paper
Home Features Why PR Experts Need These Apps to be on Top of Their...
  • Features

Why PR Experts Need These Apps to be on Top of Their Game by Kabir Abdulsalam

By
Kabir Abdulsalam
-
July 24, 2021
PRNigeria logo fearured image

Why PR Experts Need These Apps to be on Top of Their Game by Kabir Abdulsalam

It often feels like the working days isn’t long enough. Writing is paramount for a public relations professionals, whether press release or case study projects these can be monumental tasks. Numerous responsibilities ahead to accomplish, with this, PR pros must maintain strong connections with their clients, understand their companies inside and out and stay on top of trends in their industry via social listening platform, you can get these from my previous article.

Thankfully, a lot of tech tools can help you get equipped with the right public relations tools that can ensure your efficiency without forgetting any important tasks or any possible threats to the brand you represent.

Getting these few apps on your phone can help you prepare for whatever situation. It either free apps or paid apps but having these app will turn your day blossom.

I will be outlining some useful PR tools that every PR Pros should have on their phone that will help prevent a crisis and help you structure your day.

1. Google News Alerts
Google News Alerts is a free tool that sends real-time updates about media mentions and press coverage. I like it because it also captures any negative mention or sentiment.
Just input the right keywords on your niche it’s help to identify the source of an issues.

2. Todoist/Trello

We have limited things our memories can store, the Todoist app provides a great way for PR executives stay organized and track everything that needs to be done, both personally and professionally. Its running list is simple to use and there is no need to overcomplicate it with deadlines and colors.

You can create a specific project to-do list or just have one giant to-do list. Create tasks and then add checklists and details within the tasks. Another benefit to Trello, is the mobile app. You can update lists on the go. Additionally, you can invite your team or manager to view the list, helping you to stay aligned

3. Google Drive or Dropbox for Cloud Storage

Another app to add to your list of PR tools is Dropbox or Google Drive. I could remember some PR pros losing significant files, contact from there phones.Having backups of our files is really important in case our laptop breaks or is stolen. Meanwhile, having our files in the cloud means we can access our documents wherever. In the event of a catastrophe, you’ll have easy access to your files.

4. Muck Rack
I decided to include this great app though not a free app. It helps clients and agencies need them to demonstrate and analyze the effectiveness of their efforts, but they’re time-consuming to create. Muck Rack offers tools that make reporting easier and have media databases you can mine to create connections with journalists that will help you achieve your PR goals. it verifies journalists who are using social media to enhance their stories, and analyzes what journalists are talking about online.

5. Notes
The Notes app offers a quick and efficient way to jot down a thought or a to-do list when I’m on the go and provides easy access later. If used correctly, it will help you stay organized and efficient. Notes’ innovative features, such as the ability to share and send notes if needed, will help you stay on top of things right in the palm of your hand.

Read Also:

  • Nigerian Troops Destroy Terrorists’ Enclaves across Theatres of Operation
  • Army Intercepts Truckload of Vandalised Railway Tracks, Arrests 8 Suspects, Recovers Cash in Yobe
  • Lagos Police Roll Out Proactive Measures Ahead of Saturday’s Local Council Polls

6. Twitter
There are useful paid apps such as BuzzSumo and Babbler, but a free tool that is often overlooked is Twitter. Many journalists do not make their email addresses public, and Twitter is a great way to make the first connection. It’s also a wonderful tool to keep on top of what is trending, which can help you find and develop new angles for your pitches. – Brian Meert, AdvertiseMint

7. LinkedIn Sales Navigator
For Randy Shattuck, insights that using LinkedIn Sales Navigator to track accounts, understand staffing changes, look for decision makers and create an overall company profile. Most organizations like to post about their company on LinkedIn, and LISN is a great tool for predicting account needs before a client even requests help.

8. Grammarly for Writing
There are few elements that are as important to your press release as spelling and grammar. Such careless mistakes appear unprofessional — and could mean the bitter end for your release.

This tool makes it easy by giving you helpful suggestions for spelling and grammar — and keeping a running tally of mistakes so that you always know where you stand. It also integrates with most writing programs and apps.

9. Slack
Slack is a lifesaver for our team. Most of the project management apps we’ve tried are better suited to marketing projects with multiple moving pieces and longer deadlines. Slack is a great way for our team to connect quickly, have real-time conversations and be aware of all the fast-moving changes that inevitably happen in PR. It also saves our email inboxes from being cluttered with chatter. – April Margulies, Trust Relations

10. Join.me/ Skype or Zoom for virtual meetings: A good meetings app is another important addition to your online PR toolkit. Many PR pros have meetings on a daily basis. Join.me ,Skype and zoom are both good options. One benefit of Join.me is you’re able to ‘dial in’ meaning users can call from their mobile (if they’re lacking WIFI). In addition, you can view and present content within the app.

11. StayFocusd/ RescueTime: StayFocusd is digital tools that allows your to stay focused but not available for Android. Alternatively, app that features similar functionality is RescueTime, which is free.
On this platform, you can choose the exact apps or websites that you know distract you the most, and block them from whichever device you’re working from, or all of your devices, for a set period of time. Many people say they feel their freshest and most productive first thing in the morning. We challenge you to block all distracting apps from 8 a.m – 12 p.m. Try it for a week and realise and how addicted we are to social media, checking notifications and message.

12: Answer the Public:
No matter how pergect your press releases is written if no one reads it. People will read your story only if it interests them and touches their lives. So what can you do to make your news more appealing, short of reading minds?

This free tool will tell you what is on people’s minds by telling you the most common things that they’ve searched for on Google. This can be a great way to make your press release more relevant to your target audience.
It can also give you a guide on keyword that is peculiar to your content and see what people are asking or searching for on search engines — and incorporate that information into your release.

Download these public relations tools to ensure you’re working smarter. These apps will help you reduce the time it takes you to do daily tasks and ensure you’re equipped to deal with anything wherever you are.

Kabir ABDULSALAM is manager Spokespersons Digest and Prnigeria staff writer

 

VISIT OUR OTHER WEBSITES
PRNigeria.com EconomicConfidential.com PRNigeria.com/Hausa/
EmergencyDigest.com PoliticsDigest.ng TechDigest.ng
HealthDigest.ng SpokesPersonsdigest.com TeensDigest.ng
ArewaAgenda.com Hausa.ArewaAgenda.com YAShuaib.com
Previous articleThat Army Chief’s Clarion Call By Chidi Omeje
Next articleGen Irabor Engages Military Veterans for Stability in South-East
Kabir Abdulsalam
Kabir Abdulsalam
Xing

RELATED ARTICLESMORE FROM AUTHOR

Honourable Mukhtar Tolani Shagaya

Shagaya at NASS: Fostering Youthful Vision through Humble Leadership By Umar Farouk Bala

Yushau Shuaib of PRNigeria, Barrister Nima Salman Mann and Rear Admiral A. A. Mustapha of NIPSS

Yushau Shuaib vs. NIPSS: A Case of Alleged Digital Rights Violation by Abdul Ikon Allah

Nigerian Navy's newest landing ship tank launched in Sharjah, UAE.

From Lake Chad to the Atlantic: The Nigerian Navy’s Rise as a Force for National and Continental Stability By Musa Ilallah

What Life Really Looks Like for Nigerians Battling Sickle Cell, By Hafsat Ibrahim

Shittu Yunus Shittu

Can Nigeria Lead Africa’s AI Revolution? By Shittu Yunus Shittu

162 years of the Nigerian Army celebrations

The First Shot and the Long March: Reflections on 162 Years of the Nigerian Army By Olayemi Esan

From SDP to ADA to ADC: Can the New Opposition Coalition Unseat Tinubu in 2027?

Bashir Adewale Adeniyi MFR

Adeniyi: Lifting Nigeria to the Pinnacle of Global Customs Authority

Nigeria’s Growth Numbers Tell Only Half the Story By Umar Farouk Bala

NYSC Corps Members in Camp

The Burden Too Many Nigerian Youths Bear Alone

Combating Deepfake Videos: A Fight for Nigeria’s Soul By Mukhtar Ya’u Madobi

Domestic Violence

Marriage and the Silent Wounds Within Homes By Hafsat Ibrahim

Recent Posts

  • Gov. Mutfwang Hails NSCDC Boss Audi as 150 Agro-Rangers Graduate in Plateau
  • Illegal Mining: EFCC Arrests 5 Chinese, 4 Nigerians in Niger
  • UAE Bans Transit Visas for Nigerians, After US Visa Restrictions
  • Nigerian Troops Destroy Terrorists’ Enclaves across Theatres of Operation
  • Army Intercepts Truckload of Vandalised Railway Tracks, Arrests 8 Suspects, Recovers Cash in Yobe
  • Home
  • About
  • Adverts
  • Contact
© 2020 PRNigeria. All Rights Reserved.
Latest News
Illegal Mining: EFCC Arrests 5 Chinese, 4 Nigerians in NigerUAE Bans Transit Visas for Nigerians, After US Visa RestrictionsNigerian Troops Destroy Terrorists' Enclaves across Theatres of OperationArmy Intercepts Truckload of Vandalised Railway Tracks, Arrests 8 Suspects, Recovers Cash in YobeLagos Police Roll Out Proactive Measures Ahead of Saturday's Local Council PollsFG Eyes 5,000-Tonne Boost in Fish Production Through PPP ModelREVEALED: Why US Reduced Visa Validity for Nigerians to 3 Months in Reciprocal Policy ShiftNSA Hails New Joint Doctrine and Welfare Centre to Revolutionize Military CollaborationMilitary'll Support Regional Growth for Lasting Peace, CDS AssuresIgbo Criminals Behind Most Killings, Abductions in Southeast, Not Fulani — Governor Soludo DeclaresShagaya at NASS: Fostering Youthful Vision through Humble Leadership By Umar Farouk BalaYushau Shuaib vs. NIPSS: A Case of Alleged Digital Rights Violation by Abdul Ikon Allah2027 Can Wait, Tinubu’s Eyes Still on the Reform Ball - MinisterFG Inaugurates Passport Front Office for Senior Public OfficialsSecurity Chiefs, Editors, 'Off-the-Record' and Other Confidential Rules
X whatsapp