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Home Event APRA Tanzania 2022: Badejo-Okusanya Bags Global Icon Award
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APRA Tanzania 2022: Badejo-Okusanya Bags Global Icon Award

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Prnigeria
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May 25, 2022
APRA president, Yomi Badejo, recieving Award plaques

APRA Tanzania 2022: Badejo-Okusanya Bags Global Icon Award

Yomi Badejo-Okusanya, President of the African Public Relations Association (APRA), has been honoured with a Global Icon Award at the 33rd Annual Conference of the African Public Relations in Dar El Salam, Tanzania.

APRA Tanzania 2022: Delegates in a group photography 

While conferring the award, Justin Green, President/CEO Global Alliance said it was in recognition of Mr Badejo-Okunsaya’s role in fighting for the recognition of Public Relations in Africa.

PRNigeria reports that delegates in the communications industry convered in Tanzania to discuss how Public Relations as a profession can be effectively utilised as a tool to reshape the continent’s narrative in order to meet global competitiveness and glory.

The conference which features Africa’s biggest and best includes practitioners across public relations, corporate communicators, crisis management, reputation management and scholars.

Read Also:

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  • TRAVELOGUE: Kaduna Almajiris and A Parley Inside Arewa Forum’s House By Lawal Dahiru Mamman

APRA President, Yome Badejo poses with Other delegates

Earlier, Nitin Mantri, President of the International Communications Consultancy Organisation (ICCO) said communicators need to be authentic and innovative while deploying technology effectively.

“The future of PR means PR practitioners need to be digitally savvy, understand digital analytics and how it integrates at all communication levels,” he said.

The APRA 2022 conference is themed; Africa’s Resilience and Global Competitivenes with a line-up of accomplished speakers across the world.

Areas discussed include; Future Career: The Option of Public Relations, Africa Trends and Culture, Resilience and Reputation in a turbulent environment. Are you crisis-ready, The PR Professional 2.0: The Capacity and Skill Set for the Modern PR Professional and Building a Resilient Future with Authenticity and Purpose.

Others are; Building a Resilient Public Relations Industry, Competition or Contribution, Maintaining Resilience in Communications Through the Global Pandemic: An African Perspective among others.

The conference’s climax will be the SABRE Awards Africa which will be held at an event to commemorate the Africa Day tonight.

Africa Day celebrates the founding of the first union of African countries in 1963.

“As we celebrate this special day, we reflect on the key achievements of Africa and recognise the importance for all of us to promote a free and prosperous Africa,” APRA said in a tweet.

By PRNigeria

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Pantami Foundation Pays Outstanding Fees for Gombe Students at BUKCDS Musa Launches Operation Enduring Peace, Tasks Troops to ‘Win Peace, Not Just War’TRAVELOGUE: Kaduna Almajiris and A Parley Inside Arewa Forum's House By Lawal Dahiru MammanOHCSF Celebrates 57 Retirees for Exemplary Service and DedicationAlake Orders Mining Marshals to Seal Illegal Gold Mining Site in GwagwaladaPolice Rescue Abducted Senior Officer in Sokoto, Arrested UNILAG Lecturer Over Rape AllegationFG Inaugurates Boards, Management Teams of Three Regional Development CommissionsNAF Reaffirms Commitment to Civilian Protection, International Humanitarian LawTroops Repel Bandit Attack on Military Base, Eliminate Scores in NigerJoint Security Forces Raid Anambra Secessionist Camp, Free Kidnap Victim, Neutralise FourUN Deputy Sec.-Gen. Applauds DEPOWA’s Women Empowerment Drive Nigerians to Receive Passports Within 7 Days, Says Interior MinisterFG Unveils 8.3 Petabyte Data Centre to Power Digital Identity, Immigration SystemsDHQ Committee Visits Theatre Command Maiduguri for Joint Defence Doctrine Review‎NSCDC at the Heart of Nigeria’s Mining Sector Revival ‎By Zekeri Idakwo Laruba
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