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Home National Yushau A. Shuaib: A Brief on Founder of PRNigeria, Economic Confidential
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Yushau A. Shuaib: A Brief on Founder of PRNigeria, Economic Confidential

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Prnigeria
-
August 1, 2022
Yushau A Shuaib, the Author of Award-Winning Crisis Communication Strategies
Yushau A Shuaib, the Author of Award-Winning Crisis Communication Strategies

Yushau A. Shuaib: A Brief on Founder of PRNigeria, Economic Confidential

Mr. Yushau A. Shuaib is a Graduate of Mass-Communication, Bayero University Kano with a Master’s Degree in Public Relations from the University of Westminster, London. He is a consummate writer and crisis-communicator per excellence

Called YAShuaib on social media platforms, he has practised PR since his university day, serving as the spokesperson of the Mass Communication Students Association (MACOSA) and winning the NIPR Prize for the Best Student in PR 1992.

Immediately after his youth service in Asaba, Delta State where he won Local, State and Presidential NYSC awards with automatic employment, he served as PRO Delta State Government House, Asaba and later became Press Secretary in various Federal Ministries including Information, Finance; Health; Revenue Mobilisation Allocation and Fiscal Commission, and the National Emergency Management Agency (NEMA).

Outside the Public service, he has provided advisory services to corporate organisations and consulted for critical institutions in the Military, Security, Intelligence and Response Agencies, including the Office of the National Security Adviser (ONSA) providing crisis communication services.

Read Also:

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  • NAF Airstrikes Destroy Bandit Hideout in Chikun
  • Nigerian Troops Eliminate Notorious Bandit Deputy Commander in Kogi

In the course of his career as a PR person and writer, he has published over 300 media articles and authored some books including:
1 Nightmare for the Rich
2 Dozen Tips for Media Relations”
3. Financial Public Relations
4. Perceptions of Online Public Relations in Nigeria
5 An Encounter with Spymaster
6. Award-Winning Crisis Communication strategies among others.

Shuaib is a recipient of several outstanding honours, especially in Public Relations. He was PR man of the Year of NIPR Kano/Jigawa Chapter in 1995, Outstanding Digital PR Practitioner of NIPR FCT Chapter in 2019 and the prestigious NIPR Presidential award also in 2019.

Through some of his initiatives, his firm, the Image Merchants Promotion (IMPR) Limited, (the PRNigeria and Economic Confidential magazine), has consistently won the African PR Awards in South-Africa 2016/7, Morocco 2017, Botswana 2018, Kigali 2019, Tanzania 2020-2022.

On the global scene, his firm remains the only PR agency in Africa to have won on several occasions the Golden World Award (GWA) of the International Public Relations Association (IPRA) on Crisis Management in Qatar 2016, Bulgaria 2017, Spain 2018, Armenia 2019-2020 and in 2022 which was billed to take place in Japan.

The firm was declared “the Most Creative PR Agency Worldwide 2020 by Global Creativity Index GCI according to respected PR journal, Provoke Media and cited by Statista, the world-renowned statistics portal.

His hobby is playing badminton, writing and speaking on PR. He enjoys the meal of Indomie Noodle during his leisure time.

By PRNigeria

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Global Winner Nafisa Visits Professor Isa PantamiNAF Airstrikes Destroy Bandit Hideout in ChikunNigerian Troops Eliminate Notorious Bandit Deputy Commander in KogiPolice Arrest 56 Suspects in Coordinated Raids Across FCTWho Really Killed Charlie Kirk? By Femi Fani-KayodeMilitary Strengthens Counter-Insurgency Drive as PCRC, NSCDC Seek Support in BornoNAHCON staff commend Chairman Over New Postings, PromotionsMilitary Eliminates Terrorist Commanders in Yobe, Foil Attacks in Sokoto, ZamfaraUNIMAID appoints Prof. Mu’azu as Pioneer Dean, Faculty of CommunicationKano Separated Conjoined Twins Return Home After Successful Surgery in S/ArabiaCourt Okays DSS Request to Accelerate Trial of Al-Barnawi, 4 Other TerroristsKano Government Approves ₦1.1bn for School Uniforms to Tackle Out-of-School Children CrisisPolice Chief Tasks Border Patrol Commanders on Enhanced SecurityAir Chief Links Fiscal Discipline to Nigeria’s National Security, Operational ReadinessArmy Arrest Notorious Cattle Rustlers, Recover Arms in Plateau
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