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Home Security NPS Wins African Award for Prison Decongestion Campaign
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NPS Wins African Award for Prison Decongestion Campaign

By
Prnigeria
-
April 17, 2018
CG NPS Jaafar Ahmed
CG NPS Jaafar Ahmed

NPS Wins African Award for Prison Decongestion Campaign

The Nigeria Prison Service (NPS) has won SABRE Awards Africa on Public Education for its media campaign on Prison Decongestion by tackling the plight of awaiting trial inmates (ATI).

The annual award which recognizes Superior Achievement in Branding Reputation and Engagement will be presented at the forthcoming Conference of African Public Relations Association (APRA) in Gaborone, Botswana.

The NPS’ campaign which was executed by award-winning Image Merchants Promotion Limited, publishers of PRNigeria, created massive public awareness for mass-mobilisation and positive response from the concerned stakeholders who deployed legal and constitutional procedures to address the challenges of the alarming statistics of ATI.

Twenty-eight public relations campaigns from across the African continent have been selected as winners in the second annual event.

Read Also:

  • OPHK Troops Neutralize Scores of Terrorists in Borno and Yobe States
  • Police Neutralise Kidnappers, Arrest Suspects, Recover Arms in Nationwide Crackdown
  • Police Raid Bandits’ Camps, Recover Arms, Arrest Suspects in Benue

“The quality of work in Africa is improving year on year,” says Paul Holmes, who served as chair of the judges. “We are seeing exceptional campaigns from across the entire region, with increasingly sophisticated use of digital channels and a more integrated approach.”

Concerned on the frightening populations of awaiting trial inmates, who were not convicted by the court, on assumption of office, the Controller General of Prison, Ahmed Jaafaru announced his determination to decongest the prison through effective strategies of Public Relations and Advocacy Campaigns.

With support from the Centre for Crisis Communication (CCC) and Prisoners’ Rehabilitation and Welfare Action (PRAWA), some of the campaign strategies included Facility Tours of Prisons, Media Relations, Training of Prisons Public Relations Officers and Stakeholders Engagements.

The outcomes included the enhanced capacity of PR Officers with fair media coverage, editorial mentions and robust Stakeholders’ Participation. Between January to December 2017, the campaigns were successful as the statistics of the ATI dropped to 66% by the end (December) 2017.

Factors responsible for the awaiting trial inmates in Nigeria include but not limited to high remand in custody, lack of speedy trials, overuse of imprisonment rather than fine on lesser offences by the courts, abuse of arrest powers and bail conditions by the police.

By PRNigeria

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OPHK Troops Neutralize Scores of Terrorists in Borno and Yobe StatesPolice Neutralise Kidnappers, Arrest Suspects, Recover Arms in Nationwide CrackdownPolice Raid Bandits’ Camps, Recover Arms, Arrest Suspects in BenueArewa Economic Forum Chairman Loses MotherLuanda Summit: AUDA-NEPAD Taps AI, Green Bonds as it Launches Marketplace for Africa’s Infrastructure PushFlood Alert: Heavy Rains Threaten 7 Nigerian States this Weekend August 24-24NAF Eliminates Over 35 Terrorists at Assembly Point Near Cameroon BorderPolice Arrest 65-Year-Old Arms Trader, Suspected Chinese Illegal Miner in AnambraCustoms Consolidates Reforms as Reputation Campaign Wraps Up in Zone ‘D’Navy Dismantles Illegal Refining Site in BayelsaIs Zacch Adedeji Building Bridges for Nigeria’s Revenue Future? By Yushau A. ShuaibMattress of Terror: Can Nigeria Ever Be Truly Secure? By Haroon Aremu AbiodunArewa Consultative Forum Engages Influencers to Amplify Northern IdentityMan, 65, arrested for illegal arms deal in Anambra - PoliceDelegations Arrive Abuja for Inaugural African Defence Chiefs Summit
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