Acting DG Mobilizes Support for NYSC Radio, TV Upgrade
The newly-appointed Overseer of the National Youth Service Corps, NYSC, Mrs. Christy Uba, has stressed the need to continue leveraging on both the traditional and the new media to ensure effective publicity of the contributions of the Scheme to the nation’s socio-economic development
According to her, that was why their management established the NYSC Radio and Television Stations, which are already enhancing the visibility of the Scheme in the media space, and “allowing us tell our story without any encumbrance”.
Uba was speaking at the ‘Press and Public Relations, Protocol and FOIA Desk Officers’ Workshop’ in Abuja, on Thursday.
The NYSC acting helmsman, directed all State Secretariats to acquire high definition cameras and other ancillary equipment to enhance the operations of the Scheme’s media Stations.
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“I wish to further urge you to step-up the monitoring of the social media so as to promptly correct misconceptions as well as fake stories, fraudulent or mischievous persons may peddle about the Scheme.
“On our part, Management shall continue to provide an enabling environment for you to perform your duties optimally,” she said.
In his welcome address, Eddy Megwa, the NYSC spokesperson, said the theme for this year’s workshop, “Enhancing the Corporate Image of NYSC: Quintessential Role of Public Relations Officers”, was chosen to underscore the importance of well-heeled Public Relations personnel in the Scheme’s corporate image management.
He said: “This training will enable the participants stay afloat on their duties and ensure that nothing is left to chance in managing the image of the NYSC.
“It will also empower them with up-to-date information management strategies for engagement of the Scheme’s publics on our policies, programmes and activities”.
By PRNigeria
