PRNigeria Centre Hosts Young Communication Fellowship in Kano City
The PRNigeria Young Communication Fellowship has officially commenced its third batch in Kano City, featuring 10 enthusiastic participants eager to enhance their communication skills. This mentorship initiative is organized by Image Merchants Promotion (IMPR), the parent company of PRNigeria, Economic Confidential, and various other publications, following successful segments held in Abuja and Ilorin.
In a welcome address delivered via Zoom, Alhaji Yushau Shuaib, Editor-in-Chief of PRNigeria and Economic Confidential, warmly welcomed the new cohort of fellows. He articulated the program’s primary goal: to bridge the gap between academic knowledge and practical expertise in journalism and public relations.
“Over the years, PRNigeria has served as a vital platform for young, aspiring communicators, particularly undergraduates, National Youth Service Corps (NYSC) members, and recent graduates, especially at our centers in Abuja and Kano,” he noted. “We have dedicated ourselves to honing their skills in journalism, public relations, and strategic communication, transforming them into well-rounded professionals.”
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Shuaib further emphasized the organization’s commitment to nurturing talent and fostering growth opportunities. “Our centers in Abuja, Kano, and Ilorin function as incubators for emerging professionals in communication and public relations. Many of our former interns have transitioned into valuable team members,” he said.
The fellowship promises to delve into contemporary issues shaping the digital communication landscape. Participants will explore topics such as social media strategies, crisis communication, artificial intelligence, and multimedia journalism, all under the guidance of seasoned industry veterans who will share their insights and experiences with the fellows.
Dr. Sule Ya’u, Board Chairman of Image Merchants Promotion Limited, also addressed the participants. He urged them to seize this unique opportunity for professional growth. Drawing from his own journey as a Mass Communication student at Bayero University, Kano, Dr. Ya’u emphasized the significance of such fellowships in preparing young professionals for their future careers.
“With the older generation gradually retiring, it is essential for young, talented individuals to be ready to take the reins. This fellowship provides an invaluable platform to acquire the essential skills and knowledge required for success in the field of communication,” he asserted.
The two-week fellowship aims to deliver a robust learning experience, equipping participants with the tools and expertise necessary to thrive in the dynamic realms of journalism and public relations.