• Home
  • Anti-Corruption
  • Fact-Check
  • Economy
  • National
  • Security
  • Features
  • State
  • Event
  • E-Book
Search
  • Home
  • About
  • Adverts
  • Contact
Sign in
Welcome! Log into your account
Forgot your password? Get help
Password recovery
Recover your password
A password will be e-mailed to you.
PRNIGERIA PRNigeria News
PRNIGERIA PRNIGERIA
  • Home
  • Anti-Corruption
  • Fact-Check
  • Economy
  • National
  • Security
  • Features
  • State
  • Event
  • E-Book
Home Event Future Brand Idol Offers Scholarship for Creative to Creative Students
  • Event

Future Brand Idol Offers Scholarship for Creative to Creative Students

By
Adesina Opeyemi, Ahmed Abdullahi, Folayan Adejoke And Tomori Uriel.
-
May 20, 2019

Future Brand Idol Offers Scholarship for Creative to Creative Students

Experts in the Marketing Communications industry graced the maiden edition of the tertiary institutions Future Brand Idol (FBI) creative contest in Lagos, Nigeria.

The contest, which sought to discover and breed young creative talents in Nigerian Tertiary institutions, had five finalists pitch for the ultimate prize out of 84 entries from 11 institutions across the country.

At the final pitch, Amisu Damilola Christabel of the Nigerian Institute of Journalism (NIJ), emerged the pioneer Future Brand Idol, Oluwatobi Samuel from the University of Ibadan came second while Macaulay Tolulope from the University of Ilorin emerged third.

In the fourth position is Favour Alilu from the University of Ilorin and Mosope Owodunni from NIJ in the fifth position.

Fortune smiled at the finalists as scholarship opportunities worth over a million was awarded to them, with the first and second position given O2 Academy scholarships while the third and fourth position contestants were presented with iD8 scholarships and the fifth position among the finalists was awarded an internship opportunity at WithoutABox PR (WAB).

Speaking at the event, the Managing Director/CCO of Noah’s Ark, Lanre Adisa, who was the Grand Juror charged the participants to learn to do more of self-development adding that they needed to sharpen their creative skills.

Adisa also emphasised the need for the Creative industry to work together with the academia to breed market ready products for the industry.

On the power of a creative person, Mr Adisa said: “As a creative person, you have the power to make a difference in your life, the client’s brand and the agency you work for with every opportunity you get to work on a brief.”

In his address, the Provost of O2 Academy, Ozone Mbanefo emphasised the significance of the contest describing it as a step in the right direction.

“What FBI is starting today is what the industry is looking for. This is a start in the right direction”, be said.

Read Also:

  • Atiku Criticises DSS, Demands Probe of Tinubu Cabinet Following Minister’s Resignation
  • Tinubu: Shuttle Diplomacy and the Power of Showing Up
  • MAAUN Public Health Students Host Seminar to Combat Drug Abuse and Preventable Diseases

Speaking to the participants, Mbanefo said: “The world is changing rapidly, and if you are not evolving, the train will pass you.

“It is important you understand the bottom line rule of ROI (Relevance, Originality and Impact) that gives you the ROI (Return On Investment)”, he stated, while adding that a beautiful advert without impact would become a beautiful nonsense.

On his part, the Managing Director of Ideas House, Mr. Kehinde Salami spoke on the need for more thinking while highlighting the importance of passion in the creative industry.

“Africa has 17 percent of the world’s population and less than 1 percent of world patents come from Africa. Africa has become the continent of doers, not thinkers. So we have to change our perspective”, he disclosed.

In his speech, the team lead Abdullahi Ahmed call on stakeholders in the integrated marketing communication industry to support in the sustainability of talents in the industry in order to prevent and groom students who will grow to be future brand problem solvers.

He further that Future Brand idol is not an annual event and series of activities has been mapped out to afford students access to practical knowledge about their courses via interaction with professionals through trainings, seminars and workshops.

Addressing the participants, the Managing Director of WithoutABox PR, Theodore Nyingifa stated that one of the concerns in the creative industry is talents, adding that young creative talents should stop trying to impress but calm down to see what they can offer.

The event had in attendance Seyi Owolawi, the Associate Creative Director, DDB, Lagos; Suziette Ukey-Agazie Co-founder, Spill-It Services; Jumoke Akinyele, Group Head, Business, Noah’s Ark; Bisi Aweda Brand Professional, Ideas House; Dr. K. K. Kadiri, a Lecturer of the Department of Mass Communication, University of Ilorin; Mr Jack, a Lecturer at the Nigerian Institute of Journalism; and Fokanferanmi Owolabi, the Director of Innovation, amongst others.

Founders of the initiative include: Ahmed Abdullahi, Adesina Opeyemi, Folayan Adejoke and Tomori Uriel.

VISIT OUR OTHER WEBSITES
PRNigeria.com EconomicConfidential.com PRNigeria.com/Hausa/
EmergencyDigest.com PoliticsDigest.ng TechDigest.ng
HealthDigest.ng SpokesPersonsdigest.com TeensDigest.ng
ArewaAgenda.com Hausa.ArewaAgenda.com YAShuaib.com
  • TAGS
  • Creative Contest
  • Future Brand Idol
  • Scholarships
Previous articleShittu: Nigeria joins ITU’s BSG programme
Next articleNASS Stings Media Houses: Sets Stringent Accreditation Guidelines
Adesina Opeyemi, Ahmed Abdullahi, Folayan Adejoke And Tomori Uriel.
Adesina Opeyemi, Ahmed Abdullahi, Folayan Adejoke And Tomori Uriel.
http://www.PRNigeria.com

RELATED ARTICLESMORE FROM AUTHOR

MAAUN Public Health Students Host Seminar to Combat Drug Abuse and Preventable Diseases

Students that participated in FutureMap STEAM Camp in Jigawa

FutureMap Graduates Over 1,000 Students from STEAM Camp in Jigawa

How Irabor’s Book Launch Became National Security Summit as Obasanjo, Jonathan, Kukah, Sultan Spoke on Boko Haram

the President John Dramani Mahama at the  International Public Relations Association (IPRA) Knowledge Sharing Conference in Ghana

President Mahama Urges Ethical Use of AI to Boost African PR Policy Implementation

Entries Open for 7th Campus Journalism Awards 2025

Customs Awards Recipients

Customs Ends 2025 PR Workshop in Kano, Award PR Officers for Outstanding Performance

General Lucky Irabor

General Irabor Set to Unveil Book on Boko Haram Insurgency in Abuja

ICPC), Dr Musa Adamu Aliyu, SAN

ICPC Chairman Urges Lawyers to Uphold Integrity, Shun Role in Money Laundering

Group Photograph of the Participants, Resource Persons, Mallam Yusuf Garba and Mallam Yushau Shuaib

PHOTOS: IMPR Unveils Hostel for Young Communicators, Graduates Ten PRNigeria Fellows in Kano

How Customs Turned Communication into a Weapon

Senegalese Ambassador to Nigeria, His Excellency Nicolas Auguste Nyouky with the Founder and Chancellor of Baze University, Senator Datti Yusuf Baba-Ahmed, PhD, alongside the Vice Chancellor, Professor Jamila Shu’ara

Senegalese Ambassador Visits Baze University, Explores Educational Collaboration

Professor Samaila Mande

Professor Samaila Mande Appointed President of Academy of Management Nigeria

LEAVE A REPLY Cancel reply

Log in to leave a comment

Recent Posts

  • Atiku Criticises DSS, Demands Probe of Tinubu Cabinet Following Minister’s Resignation
  • Tinubu: Shuttle Diplomacy and the Power of Showing Up
  • MAAUN Public Health Students Host Seminar to Combat Drug Abuse and Preventable Diseases
  • FutureMap Graduates Over 1,000 Students from STEAM Camp in Jigawa
  • Finally, Tinubu’s Embattled Minister Resigns Amid Certificate Scandal
  • Home
  • About
  • Adverts
  • Contact
© 2020 PRNigeria. All Rights Reserved.
Latest News
Atiku Criticises DSS, Demands Probe of Tinubu Cabinet Following Minister's ResignationTinubu: Shuttle Diplomacy and the Power of Showing UpMAAUN Public Health Students Host Seminar to Combat Drug Abuse and Preventable DiseasesFutureMap Graduates Over 1,000 Students from STEAM Camp in JigawaFinally, Tinubu's Embattled Minister Resigns Amid Certificate ScandalTinubu Confers National Honour on Outgoing INEC Chairman Mahmood YakubuArmy Partners Media to Tackle Fake News, Boost National SecurityBadaru Hails NAF’s Vision, Commissions New Headquarters Annex in AbujaJUST IN: INEC Boss Prof. Yakubu Hands Over Leadership to Acting ChairTroops Repel Terrorists Attacks in Borno, Launch Rescue Operation for Abducted VillagersCAN Refutes ‘Christian Genocide’ Claims, Says Violence in Nigeria Affects All FaithsAlleged Certificate Forgery: Why Uche Nnaji Must Resign or Get Fired ImmediatelyPantami Foundation Graduates 250 Gombe Youths in Tech, EntrepreneurshipTinubu Orders NAHCON to Reduce 2026 Hajj FaresSecurity Operatives Nab Influencers Over Defamatory Campaign Against Senator Shehu Buba
X whatsapp